Toyota - 2009 Prius Launch
Tuesday January 20, 2009
One of my responsibilities for Toyota's press reveal of the 3rd generation Prius was the creation of a large scale media piece. The piece, which was played as the car drove on-stage from the back of the house, measured approximately 72 feet wide by 12 feet tall and was displayed using an array of 8 projectors on a rear-projection surface.
These frames, taken from the piece, were generated in Maya and After Effects.